Define your customers, product range and store goals. Map the customer journey and prepare a practical setup checklist.

Organise product titles, descriptions, images, variants and prices. Structure collections and navigation so customers can find and compare products.

Explore storefront layout, mobile usability and the information customers need before buying. Prepare a checkout-testing checklist and identify payment and delivery arrangements that need verification.

Practise stock tracking and map the steps from order receipt to fulfilment. Plan how to handle stock shortages, order changes and delivery updates.

Create helpful enquiry responses and clear order-update messages. Build a simple process for handling customer issues and returns requests.

Explore sales and conversion measures, product performance and campaign tracking. Turn observations into a prioritised improvement plan and regular store-management routine.